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Businesses in Chicago have been improving from time to time. Did you know that Chicago is one of the most diversified economies? Chicago is also one of the largest, with the annual gross regional product or GRP of more than $575 billion dollars. Chicago is the home for around 400 major corporate headquarters. 31 of them are included in the Fortune 500. Chicago is one of the key players in numerous sectors like information technology to manufacturing, and other sectors. In this opportunity, we will discuss about business and marketing leaders in Chicago.
1. Majeed Ekbal
As one of the business leaders in Chicago, Majeed Ekbal has been a new business development and marketing professional for more than 15 years. He specializes branding, budget management, direct & digital marketing and partnership development. Ekbal has performed greatly in front of co-workers and the leaders. He was able to shape comprehensive marketing strategies as well as generating revenues. As an addition, Ekbal can work efficiently in diverse teams.
Ekbal has been the president of Expresso Inc. Expresso Inc offers services to their customers. They are focusing in the convenience of their services. They help the customers by picking their orders and delivering, and some other services. Ekbal was really ambitious about the business ever since he began entering this part of the business world. Ekbal is responsible for a lot of things, including the digital and social media marketing, marketing research, and some other things.
2. Carrie Lannon
Carrie Lannon is one of the business leaders who received the Magnificent Mile Association Member Awards in 2012. She is a public relations leader, and she is famous for her high sense of urgency in every work or project. Lannon is really skilled in integrating social media, content marketing, publicity and social events, which can successfully excite the customer, thus resulting in brand advocacy. Lannon has managed a public relations agency for 12 years.
3. Peter Simoncelli
The General Manager of The Westin Chicago River North, Peter Simoncelli was selected by the Magnificent Mile Association Chairman of the Board to get the Chairman’s Choice Award. This award is dedicated to leaders who have performed excellent leadership in the association. Peter has performed excellently in front of co-workers and leaders, awarding himself with praises from them. Simoncelli has years of experience in the business world too.
Those were three of many Chicagoan business and marketing leaders. Majeed Ekbal, Carrie Lannon and Petter Simoncelli are three of the many amazing leaders who have been causing the major improvement in the Chicagoan business and economy sector. They are amazing and they have great leadership; they are perfect leaders to look up to.
Most of us have watched Scandal where the character Olivia Pope plays high-level crisis mitigation. Even though the series is basically dramatized, the job is a real life necessity. One such real life fixer is Status Labs president and a renowned Digital Crisis Expert Darius Fisher. His job description involves giving second chances to various public and powerful individuals, who have run into trouble with their online reputation management. Clients get a chance to give the other side of their story and basically hav the online damage to their reputation repaired.
With his expertise in Digital Data Crisis, Darius fisher leads the Status Labs in redeeming their client’s online appearance; whether that happens to be on social media or negating unfavourable Google Search results. Status Labs have their headquarters in Austin, Texas, with other offices located in New York and Sao Paulo.
Sometimes whether we get a job appointment, win a tender or generally get a nod of approval from corporate and corporate individuals depends largely, if not entirely; on how we presents ourselves online. Reputation is the feedback loop of the personal brand you represent. On the other hand, reputation management begins with the experience of the clients, who, when happy and satisfied with the services, will say good things about the brand and that will attract more clients.
Our brand begins with a story about ourselves. We share our story with the world through marketing. Our clients share the experiences they have with us, and their stories become our reputation. Your story is your life, your identity, how you began, your purpose for starting, what you strive to offer customers, your name, and your logo.
Your reputation is what other people say about you. Basically it would be covering grounds like timely delivery of work, whether you followed instructions, the work presentation and the manner of response to feedback. Whether or not you exceeded the customer expectations will ultimately determine the direction your online reputation will take. The goal of online reputation management is to use the internet to create competitive advantage.
Online reputation management includes
• having a website,
• online talent portal and business directory listings,
• public relations activity by means of blogging and other content,
• involvement in social media sites, and
• Building social profiles.
Reputation Management Strategies include such techniques as listening to what people say about you. Does what people say match what you think about yourselves? Secondly, strategize, such that the [arts of your business where online reputation management can have the biggest impacts on your clients. For example blogging allows your potential clients see what you can do. Lastly, reach out, engage and share sentiments with clients and potential clients.